Choosing the right ecommerce platform for your business

Choosing the right ecommerce platform for your business

E-Commerce-KeyboardWhen it comes to ecommerce platforms, you can be inundated with choices pretty easily. Let’s look at some platforms you must consider. We will talk about the reasons for choosing each one too. Before you start your search for the platform, you kind of need to have a clear idea of some parts of how you intend to use the site. If you allow the platform or a single designer to determine the platform for you then you might not get exactly what you need.

Firstly, you need to consider WIX. This is a free builder platform. The cost is the most advantageous. It’s a basic 10 pounds a month essentially. The ease of use is another factor because you don’t need too much technical knowledge. WordPress or a Joomla can be a hassle to use. If you want text and animations and stuff in your site then WIX is very good because it’s made from the HTML5, AJAX tech.

Magento is another that’s really well known. SEO friendliness is key to this platform. A very large community of users use this software. As a result support can be very good. You can scale very easily using this platforms. Plugins also enable you to add functionality to this already awesome CMS platform. If your store expands from 1 sale a day to 1 million sales a day, magento can still handle it. You can make a beautiful and fast e-commerce stores with Magento. It’s much more complex to learn, which is the downside. If you are a very small business then you might not be able to handle the cost.

WordPress is another great one. Whilst it is the go to choice for bloggers, its popularity for businesses is now steadily growing. Affordability, SEO and ease of use are its major advantages. More developers are making word press templates for businesses. The woo-commerce plugins and different visual composers enable you to simply create a stunning design without knowing much coding. This is a very important thing for small businesses. A disadvantage is also to do with the unfamiliarity of PHP for a lot of users. When you are trying to perfect an image it can go wrong quite often.

Joomla! Is another great platform for any tiny business. Joomla! Is purely PHP based. Hence if you figure out how to handle PHP all elements will come together nicely without much hassle.  The URLS will end up looking very straightforward. Instead of having complex URLs you can have easy to remember extensions which actually help people locate pages way easier than other platforms. The disadvantage would probably be that SEO optimization can be tough.

From whatever we have seen so far, everything is a trade-off that’s why it’s more important than ever to know exactly what you want. If you are a small player, SEO can be your angle to compete with big guns in your industry at times. In this case you can sacrifice some aesthetics initially for user friendliness and optimization purposes.

Why every small business should consider an ecommerce website

Why every small business should consider an ecommerce website

e-commerce-402822_640The ecommerce industry is quite massive. Cloud based solutions are even adding to this trend. The offers of convenience and speed, people are more willing to buy online, rather than visiting a store. How does this affect small business who don’t typically have a target audience that tends to buy online? Well there are many reasons involved here so let’s take a look at a few.

Even if you don’t expect much conversion online. You can still have a basic setup that offers supplementary information about your product. Your potential customers can discover more about the services you offer. Small businesses typically have a very low budget. That should not be a hurdle considering how cheap basic WordPress templates have become. You can set up a bridge between your potential consumers and some who expect to see information online for credibility’s sake too.

An e-commerce website will allow a small business to take on any giant company in the sector. As many as 81% of folks have also said they will look at options online before making an instore purchase (Source). If you are a small business, this is a sizeable audience you are missing out on, if you don’t even consider an ecommerce option.

The process of monitoring and maintaining sales is much easier than business owners think it is. You can monitor everything from the order to the actual delivery with relative ease. The online shopping industry is indeed massive and the professionals who design and develop these platforms are growing by the thousands every day.

Many small businesses have experienced the benefits. Some even sell through Facebook. People can even message you and have a chat about specifications. These apply to industrial grade products too. With cloud based platforms you can really get the same website a mid-sized company would have for very cheap prices.

A major benefit for small businesses is that you are never restricted to local areas. You might have a shop setup or a service in a particular location, but there could be huge opportunities in the next suburbs. A physical shop alone can never reach them but with an ecommerce store you most definitely can. The orders themselves will pay for any extra service costs and your business has the potential to experience, unprecedented amount of sales.

Another option would be take advantage of existing e-commerce platforms too like an amazon or an e-bay. Once they see your product on there, it adds a bit of credibility too. You will have a chance at a lot more impressions and views. You can then promote using other online tools and your company’s social media pages. Even if you have a boutique brand, having a lot of loyal followers is amazing. However if you have a platform where all these followers can stay updated about you and sometimes make a purchase without having to take too much effort, their favourableness towards the brand will increase quite substantially. Even if you are a small business, do not mis out on this massive market.

Investing in Today’s Economy

global-economy1Investment choices are crucial at this point. In what manner can financial specialists profit in today’s atmosphere of vulnerability? The economy is going down and it is taking the money markets with it. In the interim, loan fees on settled salary speculations are just not moving fast enough, yet specialists caution against purchasing long developments, as securities will be obliterated when rates, at last, do a turnaround. There’s no controlling the economy or the share trading system, yet understanding the business cycle and the expense and administrative environment can help with speculation choices. That is not all you have to know.

Tips for Investing in Today’s Economy

economic-growth2The income of a few organizations and resource classes move typically with the more extensive economy, while different commercial ventures and resource classes move along their own particular direction. There is the more extensive economy that influences a lot of things, yet then there are singular economies that different organizations are on. Like waves in the sea, the business cycle extends and contracts, just a great deal all the more gradually, obviously. It starts with an expansionary period, where the economy develops until it crests, then it starts its plunge.

economy1In the long run, it bottoms out in a trough, after which movement starts to become once more. The US economy is at present chugging up the slope of extension, though slowly. We are still unquestionably in a moderate recuperation stage. So the open doors are still before us as we recuperate. This is the right time to place your money in some businesses that would develop in a favorable direction once the wave has started to crest. Just make sure that you do not put all your eggs in one basket because what goes up can also come down, and you do not want to lose it all.

How to Analyze the Investment Market

create-wealthWhen you are trying to invest your money in the times when the economy is rather tough, choose wisely. A few organizations show improvement over others at different partsof the financial cycle. As the economy enters a retreat, financial specialists swing to organizations that will make sure to move on regardless. For example, buyer merchandise, crude materials, as well as the fundamental essentials of life are things that people cannot live without, and even if the economy is bad, these things will continue to march forward. When we’re in a financial compression with the least development in the economy, individuals tend not to spend their cash on extravagance or seek after longer term speculations.

Tips on How to Analyze the Investment Market

Stock_Market_Rising_Gold_CoinsAs the economy changes into a higher gear, financial specialists concentrate on organizations that are ready to develop by and large. That is an ideal opportunity to look to what’s next, and that would incorporate things like innovation and financials, anything that is situated toward the future. To exploit the advancing economy, financial specialists need to investigate the future and comprehend current patterns. That is difficult to do in an atmosphere of vulnerability. Be that as it may, monetary reports discharged by government organizations and in addition some private organizations can uncover which way the wind is blowing.

Some monetary markers point to what’s to come. For example, the share trading system is frequently called the main pointer. Others, for example, total national output, are slacking pointers and let you know what happened before. Consistently, financial specialists sort out pieces of information that clue at what could happen later on. You need to take after these clues and make sure that you are using them to predict the way in which the economy would go. Do not fail to choose the right market to invest in.